Marketing and Communication 

EDANA, through its marketing and communications activities, raises awareness and understanding of the industry’s products and their benefits to society.

This is achieved with multiple activities :

• maintaining a set of communications materials on functional or application areas and the broader nonwovens industry
• highlighting the benefits of nonwovens including specific product sectors such as hygiene, medical, wipes, filtration, automotive, geotextiles and other durable applications
• its presence at tradeshows
• advertising in specialised press

EDANA acts as a media spokesperson and manages both proactive and reactive communications statements towards media and regulators alike, speaking with a clear and consistent voice.

Via the EDANA Member Portal, e-news, newsletter, press releases and social networks, the team shares information with members, providing relevant and valuable information and data about EDANA activities and the industry. 

For the benefit of our member companies and the industry, EDANA creates, promotes and hosts conferences and symposia in various product sectors and locations, providing a safe networking environment and a global outreach.